TOPICS COVERED:
Acknowledging Customers
Beginning the Sales Process
Identifying Customers’ Needs and Wants
Product Presentation
Overcoming Objections
Presenting Options
Up-sell / Multiple Sell
Closing the Sale: Understanding Buying Signals
Completing the Transaction: Processing the
Payment
BREAK
Understanding the Importance of Product
Information
Feature & Benefits
Tailoring Responses to Customer Interests
GROUP ACTIVITY
